Because every product has a story, and in every story,

you choice make a difference

Nous créons des opportunités de développement pour nos agriculteurs, nos artisans et nos terroirs en acheminant leurs produits mais également leurs histoires. Nos partenariats sont basés sur la solidarité, la transparence et la passion que nous portons à leur l’égard.

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OUR CONCEPT

Azul Fair Trading is a fair trade platform for local products and crafts from Morocco, which also promotes responsible tourism. Azul Fair Trading carefully selects its producer partners, prioritizing the quality of their products, the ethics of their practices, and the solidarity underlying their production system. The company's commitment to fair trade is reflected in every aspect of its business, highlighting the cultural richness and diversity of Morocco while supporting local communities and offering travelers an ethical and enriching tourist experience.

 

OUR VALUES

Azul Fair Trading is a social enterprise committed to the project of inclusive and sustainable development that our country has undertaken. This project represents the convergence of all the values that drive us as responsible and solidarity-oriented citizens, expressing our gratitude and recognition towards our artisans and producers.

Azul Fair Trading has identified the six main values that underlie the project of this brand and guide our ambitions, objectives, and actions:

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OUR CAUSES

Azul Fair Trading operates as a social and civic enterprise dedicated to fostering inclusive and sustainable community development. At the core of our mission are the values that unite us as responsible and cohesive citizens, expressing gratitude and recognition for the skilled artisans and producers we collaborate with.

Our terroirs

Our local products and our craft products are told through landscapes, stories, faces, colors, materials, flavors, scents and customs. They express a know-how that has been passed on for generations and is constantly enriched with new adventures, new creations and new dreams.

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Cosmestic & well being

Many are those who have succumbed to the charms of Moroccan cosmetic products and the brands which have integrated in their catalogs, the flagship products of Moroccan cosmetics  are famous.

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Handicraft

Moroccan craftsmanship is distinguished by an authentic and ancestral know-how which testifies the richness and diversity of Moroccan culture and the common desire to preserve and enhance them. Our crafts are also regional. Each terroir is distinguished by its materials, colors, patterns and history.

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Local Products

The cultural diversity transmitted through the generations and the great wealth of biodiversity reflected by the multitude of ecological ecosystems, have made Morocco a showcase rich in local products, many of which are endemic.

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Fair toursim

Fair tourism is responsible tourism, respectful of nature, populations and their cultures. This form of travel is getting increasingly popular with solidarity travelers, concerned about participating in the development of local populations and their environment.

Our producers
We have inherited this craft from our mothers, and it is a primary source of income for us. You support our community!"
Fatima
Artisan
I am a beekeeper and farmer from the Oriental region. Our honey is our pride, and it is an opportunity for us to be able to sell our products to a wide audience.
Hassan
beekeeper
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Our Partners